Free job advert audit
Find out what's costing you applicants.
Paste your current job advert and I'll score it against 14 checks that decide whether the best managers stop scrolling and apply. Hook, salary, application friction and more. For UK care homes and care groups only.
See a sample report ↓Thanks, your advert is in.
Each audit is personally reviewed by Charles. You'll receive yours by email within one working day.
Got a role you need to fill urgently?
Sample report: illustrative only
54
/ 100
Current score
Potential87 / 100
Achievable with copy changes alone. No salary increase required.
Hook strengthOpens with company history
Salary transparency"Competitive"
Pronoun ratio3:1 we / you
Features vs benefitsListed, not translated
Job title claritySearchable, standard
Application friction7 steps, CV + form
ScannabilityShort paragraphs
Word count910 words
+ 6 more checks in the full report
Every report comes with specific fixes you can apply to your advert straight away.
Want the full picture? Our Hiring Readiness Assessment looks at your whole hiring process, not just the advert.
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